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## Organizations now support self-service creation and are available to all users

The Organizations feature has been improved to offer better accessibility and more control. This update includes several key changes:

* **Self-service creation**: You can now create and manage your organization directly from the [Playground](https://playground.twelvelabs.io).
* **Available to all users**: The Organizations feature is no longer restricted to paid plans.
* **Enhanced administrative features**: Administrators now have the ability to upgrade or downgrade their organization's plan.

For detailed instructions on setting up and managing your organization, see the updated [Organizations](/docs/advanced/organizations) section.
If you previously had an organization set up through our sales team, your existing organization remains unchanged.